To effectively gauge the potential of your keywords and assess their search volume and trends, you can use a variety of tools and methods. Here’s how to get started:
✅ Tools to Check Keyword Traffic:
Google Keyword Planner
Offers insights into search volume, competition, and suggested bid prices for paid campaigns. Great for understanding the popularity of keywords and finding new opportunities.
Ahrefs
Provides detailed information on search volume, keyword difficulty, click-through rate (CTR), and organic traffic. Allows you to track trends and ranking positions for specific keywords.
SEMrush
Analyzes search volume, cost-per-click (CPC), and SERP features.Offers keyword difficulty scores and suggests related keywords with high potential.
Ubersuggest
A free tool offering keyword ideas, search volume, and SEO difficulty. Great for long-tail keywords and evaluating organic traffic potential.
Moz Keyword Explorer
Provides keyword analysis, search volume, and SERP analysis. Helps you discover related keywords that can target niche audiences.
✅ Methods to Analyze Keyword Traffic:
Google Trends
Track search volume trends over time and compare multiple keywords. Helps identify seasonal trends and rising keywords.
Google Analytics
Provides data on organic traffic, landing page performance, and top-performing keywords. Use the Acquisition section to see which keywords are driving traffic to your website.
Competitor Analysis
Review competitors’ websites to see which keywords they rank for using tools like Ahrefs or SEMrush. Helps identify gaps in your own keyword strategy.